M2M Research Firm Releases Data that Supports the Growing Importance of Connectivity, Data Analysis and Security as a Competitive Advantage
VDC Research has forecasted the M2M and embedded device market is about to experience explosive growth, growing from $1.4B in 2011 to $25.9 B in 2016. 76% of OEMs believe M2M will help their customers increase revenues and 73% of OEMs say M2M is increasingly cited by their management as critical to the future success of their organization, and 66% of OEMs report that M2M requirements are driving them toward greater use of integrated, turnkey solutions, according to VDC.
While reviewing results from a recent survey of engineering leaders, Mitch Solomon, VDC’s CEO remarked:
“There isn’t a product on the market today that in the future won’t have a service component enabled by M2M. At VDC, we are thinking about near term M2M opportunities that connect one technology to another, enabling new features and benefits.”
“But what has us really excited is the opportunity created by connecting the limitless array of unintelligent objects and products that comprise the physical world. We see a future where a pet food company sells technology-enabled alerts that automatically deliver a new supply of cat food with its products, where drywall is sold with built-in sensors and services that enable better building management and security, where luggage retailers sell learning-luggage that reminds its owner what to pack. The future of M2M is about animating this limitless array of previously lifeless objects, which will result in incredible opportunities for entrepreneurial companies.“
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