Location Based Technologies, Inc. a leading service provider of personal tracking GPS devices announced that EE, Ltd., the U.K.’s most advanced communications company, has begun sales of PocketFinder devices in its London flagship stores.
EE will test marketing messages during the initial phase of PocketFinder sales with the expectation of expanding the scope of the relationship between the two companies. The companies are also collaborating on commercial opportunities that exist in the European market that will use LBT’s technology and EE’s networks.
“We believe EE is going to be a tremendous partner for us and we expect to enjoy a long-term relationship,” said Dave Morse, CEO of Location Based Technologies.
“EE shares our belief that there is a significant need in the UK for our small, high quality devices and they are making a strong effort to test and validate those markets.”
Marc Overton, VP of Wholesale and M2M at EE said:
“PocketFinder is an excellent example of how data connectivity is enhancing consumer’s lives. EE is focused on bringing the magic of technology to life for our customers and PocketFinder’s innovation in this space is a great example of this.”
