RFM and Avnet Electronics Marketing Expand Distribution Agreement to Include Asia in Addition to North and South America

RF Monolithics, Inc., a leader in M2M and wireless communications-enabling technology, has expanded its distribution agreement with Avnet Electronics Marketing, an operating group of Avnet, Inc., one of the largest distributors of electronic components, computer products and embedded technology in the world.

Avnet Electronics Marketing currently distributes RFM products to electronic original equipment manufacturers (EOEMs) and electronic manufacturing services (EMS) providers throughout North and South America. Under the new agreement, Avnet Electronics Marketing will distribute RFM products throughout most of Asia.

Duane Covell, director of RFM Worldwide Distribution, said:

“There are very few global distribution partners like Avnet, that offer feet on the street, design-chain and supply-chain services that are critical to growing revenue for manufacturers like RFM. Together, we have a mutually proven track record of success with happy end-customers and steady revenue growth.”

“We look forward to building on this relationship to reach new customers, growing revenue with existing Asia customers and streamlining our distribution channel with a strong Asia partner like Avnet.”

RFM’s broad line of standards-based certified modules and short-range IC radios, plus RFM proprietary certified modules and short-range IC radios and RF components can be integrated into a long list of common M2M and communications applications. These applications include medical and healthcare, building automation and control, smart grid and advanced metering infrastructure, industrial grade wireless networks, automotive and transportation, and telecommunications. RFM products are embedded directly into OEM products.

With so many applications, choosing the right certified module, short-range IC radio or RF component can be a daunting task. But with assistance from Avnet’s technical team accompanied by reference materials like RFM’s printed and online interactive selector guides, basic specification and common applications can be easily identified,” said Covell.

This is one of the reasons why the relationship with Avnet works so well for RFM.

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